How to Talk About Your Fundraising Event So People Will Engage, Register, & Fundraise

If you’re like most organizations, you’re fed up with spending money on marketing that doesn’t work. If you knew what to do differently, you would – but you don’t, so you feel stuck.

Meanwhile, your donations are lagging, and it’s holding back the vital work you do. Here’s the good news: it doesn’t have to be that way.

In this session, Amy Milne, CEO of Beyond Fundraising Inc and a StoryBrand Certified Guide, will share 7 simple marketing principles proven to grow your event participation and help you achieve your fundraising goals. You’ll walk away knowing how to capture your participant and donors’ attention and compel them to engage. Stop worrying about your marketing, and start feeling hopeful about your work again.

Key Takeaways:

• Update your event website with ideas and language that works.
• Create a meaningful participant journey that is clear and will raise more funds.
• Design clear language around your event and organization.