Making Donor Love Out of Nothing At All
Fundraising Strategy & Donor Management | 2020 |
You know you need to get those Thank You letters out (in 48 hours or less!) and you really SHOULD take care of that messy data . . . but how? As fundraisers we’re constantly wearing many hats and keeping a lot of the balls in the air at the same time, so how do you create a truly donor-centered fundraising operation? These are simple steps on building an effective, productive system with techniques that can be implemented right away.
This session looks at a “data-informed” approach to goal setting and process setting. By looking at the actual data and taking a systems-thinking approach, fundraisers are able to get to what their actual needs are vs. relying on suppositions or assumptions about what “could” work.
Handouts
SAMPLE DONOR STEWARDSHIP JOURNEY TEMPLATE
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