Creative Solutions to Drive Event Engagement

Michael Branda is the Associate Director of National Signature Events for The ALS Association charged with driving strategy for the Walk to Defeat ALS, Team Challenge, and Distinguished Events throughout the country. With nearly 15 years of experience, Michael specializes in P2P fundraising, strategic planning, relationship building, benchmarking, volunteer engagement, and donor/participant cultivation. Prior to working in non-profit, Michael worked in Minor League Baseball.

Michael was born and raised in New York but has called Connecticut home for the last 14 years. He and his wife have two daughters.

Natale Raimo is the Manager of National Signature Events for The ALS Association overseeing Walk to Defeat ALS and Team Challenge events throughout the Northeast. With nearly 20 years of experience, Natale specializes in P2P fundraising, strategic planning, staff development, marketing, volunteer engagement, and event and budget management. For Natale, it’s all about the mission and to show participants, from rest stop volunteers to the largest donor, the impact and difference they make in the world.

Natale holds a Master’s in Business Administration from Long Island University and a Certificate in Psychology of Leadership from Cornell University. She’s a proud New Yorker, born and raised in Brooklyn, currently resides on Long Island, NY with her supportive husband and sassy almost 6-year-old daughter.