The impact that COVID-19 had on the nonprofit industry has left many organizations wondering where their donors and corporate partners have gone. And with some events taking place in a virtual setting for up to two years, it has been challenging more now than ever to find creative ways to engage with new constituents since we have lost that face-to-face interaction that we relied so heavily on. Now that we are slowly entering into a sense of normalcy, many fundraisers are looking at a blank slate and trying figure out how to meet goals without the same supporters that they had in the past. While this can be scary, this is a huge opportunity for your organization – if you are proactive and plan accordingly.
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