How Our Third-Party Events Team Raised $5M in a Year Without Events

On April 1, 2020 we were three weeks into shut down orders and one day into a fiscal year with a goal to raise $15M from 1,000 third-party events. This session is a case study of how a team of 10 dedicated and passionate fundraisers worked (from home) for 12 months to protect $5M in events revenue and lay the foundation for further revenue recovery in the months and years to come. We’ll share the lessons learned along the way and event innovations across our major categories of fundraisers to inspire your supporters to innovate as well!

Key Takeaways:

• Take action to steward and cultivate their supporters to protect and recover revenue.
• Tools and tactics to help third party fundraisers adapt and adopt virtual fundraising activities
• Take real world examples of event innovation to achieve similar results in their communities.