Help Wanted: Giving Board Members Jobs at Special Events

Special events, regardless of the size and scope of the event, provide a unique opportunity to educate and connect with those in attendance. While staff typically is tasked with handling the logistics of the event, members of your Board of Directors should be tasked with interacting with attendees. Too often, board members are left to their own devices without any guidance on what to do or how to do it.

During this session, experienced nonprofit consultant, Michael Buckley, will highlight the 5 main things board members can do at special events; inform, connect, qualify, cultivate, and steward. We’ll discuss what each task means and provide advice on how to effectively train board members in advance of special events. We will also discuss how to set clear expectations and solicit follow up after the event.

Ultimately, by ensuring your board members are actively engaging with attendees, you ensure your special event a long-term, financial positive for your organization and to ensure it has a lasting impact.

Key Takeaways:

• Train board members to effectively engage with event attendees.
• Be able to communicate and effectively set expectations with board members.
• Build long term, sustainable fundraising practices through special events.