Going Live: Using a Livestream to Drive Engagement for Your Next Fundraising Event

Virtual events are here to stay – by engaging people within your organization and incorporating a little creativity, you can make your virtual or hybrid event just as engaging as a traditional in-person event while reaching a much wider audience. Learn about how Westminster College hosted an all-day livestream as part of their annual giving day, engaging a wider audience than ever before and smashing their fundraising goals, then discover how you can incorporate a livestream into your next fundraising event! Whether you’re on a small team or part of a big organization, you can organize your own entertaining and effective livestream.

Key Takeaways:

• Incorporate a livestream into a virtual fundraising event.
• Engage individuals across the organization in a livestream.
• Use the virtual format to engage a wider audience.